Although McKinley County is a geographically, culturally, and economically diverse area, the one thread that ties its citizenry together, is, without a doubt, quality of life.
Quality-of-life is a broad term, with local definitions ranging from majestic outdoors to cultural traditions as ancient as history itself, and from hot chile to the cohesiveness of a small community. 

It's a conscientious style of doing business, be it from a well-appointed office in Gallup’s historic downtown, or from a prime location along US 491 or US Interstate 40, or even from the comfort of a large spread in rural McKinley County, where sheep and sunlight might be the most frequent visitors.  Indeed, McKinley County offers such a richness and depth, that those who have "come home" to this corner of New Mexico - find they have realized their dreams.